In this week’s episode, we’re joined by digital marketing expert Sara Öhman, who brings her insights into leveraging AI for brand communication through digital and social media. We’ll cover the latest developments in AI across various media, discuss essential AI tools for businesses and individuals in 2024, and examine AI’s evolving role on social platforms like TikTok and Instagram. Sara will also shed light on under-explored yet significant AI applications worth investigating. 

Key topics include:

• The progress of AI in enhancing text, images, videos, and audio
• Must-have AI tools for 2024
• Future potentials and lesser-known applications of AI in digital marketing