There are several key elements to keep in mind when working with influencer marketing for the first time. Even the smallest details have to be correct. But how does influencer marketing work? In this blog post, we will go through four fundamental steps, from start to finish line, for a [...]
Brand Ambassador within Influencer Marketing has for a while been a hot topic. To collaborate with a Brand Ambassador means that you allow an influencer to be the face of your brand and product over time. It can be very beneficial for your brand to be associated with an influencer [...]
Did you know that Instagram Influencer Marketing almost doubled from 2017 to 2018? We know that Instagram is huge and the platform continues to grow alongside the influencer marketing industry. Instagram influencer marketing tips Here are five Instagram influencer marketing tips that will help you become better equipped to maximise the [...]
Micro-influencers is something everyone is talking about right now. More money is spent on micro influencers now than ever before. But what is a micro influencers and how can they help lift your marketing and your brand? Influencer Marketing has become a very important part of modern business marketing strategies — and [...]
YouTube is the world’s second largest search engine and is used by over a billion people every month. Influencer Marketing on YouTube are for explanatory reasons a very effective channel to reach your customers. YouTube is created by the users, for the users. You need to follow their terms to [...]
One of the most common questions clients have in first meetings is which influencers we at Cure Media “have to offer” them. The question reveals how young and undeveloped working with influencer marketing still is in Sweden and how many are still not familiar with the best ways to optimise [...]
Instagram has announced new rules for branded content on the platform. Are they a game changer for influencer marketing? There has been a lot of conversation about the rules for properly highlighting advertisements. The Swedish Advertising Ombudsman (Reklamombudsmannen) and the agencies put in a lot of work to educate and [...]
YouTubers are a group of influencers who have multiplied quickly and are still growing. A YouTuber is someone that has a popular channel on YouTube, the video sharing platform. The perception of YouTubers is that they are authentic and personal, and the fans experience that they are close to the [...]
