Brand Ambassador within Influencer Marketing has for a while been a hot topic. To collaborate with a Brand Ambassador means that you allow an influencer to be the face of your brand and product over time. It can be very beneficial for your brand to be associated with an influencer [...]

Micro-influencers is something everyone is talking about right now. More money is spent on micro influencers now than ever before. But what is a micro influencers and how can they help lift your marketing and your brand? Influencer Marketing has become a very important part of modern business marketing strategies — and [...]

One of the most common questions clients have in first meetings is which influencers we at Cure Media “have to offer” them. The question reveals how young and undeveloped working with influencer marketing still is in Sweden and how many are still not familiar with the best ways to optimise [...]