Cure Media has partnered with Bokus, one of Sweden’s largest online bookstores, to strengthen its social media presence with a focus on TikTok and User-Generated Content (UGC). The collaboration aims to reach a younger audience with authentic and engaging content.
Cure Media will be responsible for strategy, content, and partnerships with creators who have a strong connection to Bokus’ target audience. The focus will be on creating dynamic and interactive communication that drives engagement and builds long-term relationships.
“We are thrilled to work with such a well-established brand as Bokus. Their investment in UGC is perfectly timed, and we look forward to helping them reach a relevant audience with authentic and engaging content,” says Linn Olsson, Account Director at Cure Media.
We are excited to support Bokus in building a strong presence on platforms like TikTok and connecting with a new generation of book lovers.