In this creative case, we joined forces with Polarn O. Pyret to stand out in the holiday buzz by gathering four families for a Christmas baking event. Here, children, dressed in matching Polarn O. Pyret pajamas, took center stage in the kitchen, transforming into little master chefs for the day. This heartwarming activation brought a personal touch and warmth to the brand, encouraging laughter and togetherness. The event, aimed at inspiring followers to recreate the fun at home, was captured in a professional photoshoot, highlighting the festive spirit and family bonding.

What we did: Idea & Concept, Research, Brief, Influencers, Project Management, Production, Location